Free 20-Second Calculator

How much is your database actually worth?

Answer 3 quick questions and see roughly how much revenue is sitting in your past participants, unclaimed.

How many people came to your last event?

Out of every 10 of those people, how many do you think had also come to a previous event of yours?

5
0 — none returning10 — all returning
Just your gut feeling — no need to look anything up.

What's your average ticket price?

In £, roughly is fine.
Rough estimate based on the numbers you entered, and a widely-cited retention-vs-acquisition principle — not a full audit. But directionally, it's usually right.
Discover how to reclaim it with the Post-Event Retention System →
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